Food With Thought: How One Franchise Is Making the World a Better Place Through Sandwiches
The founder of Dallas-based franchise Which Wich is proving that a simple PB&J can make a big difference.
by Jason Daley
Mar 01, 2015
2 minutes
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The problem with being generous is that eventually word gets out. That’s what Jeff Sinelli, founder of the 11-year-old Dallas-based sandwich franchise Which Wich, discovered.
Philanthropy was always a core element of his concept, with each of his 300-plus franchises supporting two to three charities per year, and corporate pitching in toward dozens more. Eventually, requests for donations
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