How a NY Food Cart Is Becoming an International Brick-and-Mortar Chain
The Halal Guys dish on opening a franchise of brick-and-mortar eateries.
Back in 1990, Egyptian immigrants Mohamed Abouelenein, Ahmed Elsaka and Abdelbaset Elsayed decided to try their luck at a quintessential New York venture—they opened a hot dog cart.
But what they quickly learned was that the city didn’t need more hot dogs. Instead, Muslim cab drivers were urging them to serve halal foods, which adhere to the dietary practices required by Islamic law.
