Entrepreneur

4 Steps to Better Protect Your Ideas

Brainpower is good. Brainpower you own is far better.
Source: Shutterstock

Of the scores of items that VCs review, the one that they often care most about -- after a solid business plan, of course -- is intellectual property (IP). It’s a startup’s most valuable asset, and the companies that bake IP protection into their businesses from the start make for more attractive investments. But IP is more than just a patent

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