This Designer Bucked Fashion Norms. Learn Why It Worked.
Industry norms be damned.
by Stephanie Schomer
Dec 01, 2016
2 minutes
Consumers have more information at their fingertips than ever. has changed how people shop. And yet many industry traditions have remained -- like, say, fashion’s longstanding insistence that brands create four collections a year. But even the most deeply embedded rules are starting to crack. Tanya Taylor is one of the changemakers: She’s a fashion designer who remade her to focus on just two strong -- and why it worked out.
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