The Atlantic

Amazon Is Making It Easier for Companies to Track You

In a letter to shareholders, Jeff Bezos wrote about how the company is making machine-learning tools widely available.
Source: Gary Cameron / Reuters

Like “big data” and “social media” before it, the term “artificial intelligence” has become so buzzworthy at this point that it’s largely lost meaning.

If everything seems to be powered by A.I., that’s because many companies are desperate to be perceived as leaders in machine learning (or deep learning, or natural language generation, all of which fall under the A.I. umbrella)—even when they’re not.

It’s understandable. Artificial intelligence is an increasingly powerful force in the world, even as our grasp of what A.I. is and does: “artificial intelligence tends to mean whatever it is that computers can’t quite master yet.”

You’re reading a preview, subscribe to read more.

More from The Atlantic

The Atlantic4 min read
Biden’s Delegates Are Flirting With a Breakup
Almost a week has passed since Joe Biden’s feeble debate performance. The president’s defenders are sticking with a rehearsed one-two punch: “It was a rough start,” they say, but “let’s focus on substance.” In the opposite corner, Biden’s critics are
The Atlantic4 min read
Hubris of Biblical Proportions
“Kings scarcely recognize themselves as mortals, scarcely understand that which pertains to man,” John Milton wrote, “except on the day they are made king or on the day they die.” Russian President Vladimir Putin is 71; he’s been in power for 12 year
The Atlantic4 min read
Time To Roll The Dice
November’s election has very high stakes: the nature and, indeed, the continued existence of the American republic, at least in the form that we’ve known it for the past century. Around the world, the United States under a second Trump presidency wou

Related Books & Audiobooks