Everand Logo

Welcome to Everand!

  • The Atlantic

    The Super Bowl’s Base Is Eroding Rapidly

    The game faces two broad threats: a declining audience and a new advertising culture.
    by Derek Thompson Feb 01, 2019 3 minutes
    Source: Jessica Kourkounis / Reuters

    The Super Bowl may seem like an invincible juggernaut. In a world of fragmented content, in which all digitally connected human beings awaken to their own News Feed, Netflix recommendations, or Spotify Discover Weekly playlist, it’s the one piece of media that is all but guaranteed to reach 100 million Americans at the exact same time. Of the 10 most watched broadcasts in U.S. history, nine of them are Super Bowls from the past decade (the other is the 1983 M*A*S*H finale).

    But the Super

    You’re reading a preview, subscribe to read more.

    More from The Atlantic

    The Atlantic4 min read
    Amazon Decides Speed Isn’t Everything
    Amazon has spent the past two decades putting one thing above all else: speed. How did the e-commerce giant steal business away from bookstores, hardware stores, clothing boutiques, and so many other kinds of retailers? By selling cheap stuff, but mo
    The Atlantic4 min read
    American Environmentalism Just Got Shoved Into Legal Purgatory
    In a 6–3 ruling today, the Supreme Court essentially threw a stick of dynamite at a giant, 40-year-old legal levee. The decision overruled what is known as the Chevron doctrine, a precedent that governed how American laws were administered. In doing
    The Atlantic4 min read
    What the Supreme Court Doesn’t Get About Homelessness
    The Supreme Court has just ripped away one of the rare shreds of legal protections available to homeless people. In a 6–3 ruling, the Court has decided that the city of Grants Pass, Oregon, did not violate the Eighth Amendment by enforcing camping ba

    Related Books & Audiobooks