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    WANT TO SELL ON AMAZON? BUSINESSES MUST WEIGH PROS, CONS

    Jan 18, 2020 4 minutes

    While many small manufacturers and retailers believe Amazon is the place to be, Lyris Autran is forgoing the opportunity.

    Autran wants to keep the prices on her leashes, bowls and other products for dogs competitive. It costs money to sell on Amazon.com — a 15% fee on each sale and additional charges for shipping — and that would force her to raise prices. So she sells solely on her website, Dylan & Rainey.

    “Our margins are smaller, which makes selling on Amazon cost prohibitive,” says Autran, whose company is based in Gastonia, North Carolina. She also includes dog treats

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