Beijing Review

Overlooked Icons

When people talk of high fashion, they talk about the Paris Fashion Week, brands such as Chanel and Dior, but always never about Chinese brands or designers though many top products are made in China.

Zhou Yiqi, Vice Chairman of China Fashion Designers Association, concedes that but according to him, it doesn’t mean Chinese designers lack talent. It is mainly because China’s external communication capacity and cultural influence are limited, he said.

At the founding ceremony of the Center for Global Fashion and () came together in Beijing on December 2 to brainstorm on how to raise the profile of the Chinese fashion industry.

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