Influencers: Authenticity and accountability
Sep 09, 2019
2 minutes
WORDS BY PAIGE MURPHY
To reflect this issue’s feature on influencer marketing, AdNews reached out to Special Group to create the cover. AdNews journalist Paige Murphy spoke with Special Group about how they found the perfect influencer to create the ‘sponsored post’ – live now on@wendy_online.
What were your initial thoughts on the Influencer
Marketing brief at
You’re reading a preview, subscribe to read more.
Start your free 30 days