OH ‘SOHO’ STYLISH! SAMARA MADHVANI
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How do you define luxury?
“To me, luxury doesn’t have to be synonymous with a label – our aspirations and perceptions of luxury are as unique as each one of us are. Whether it’s an Hermès bag or a pair of limited-edition Nike sneakers, our interests and lifestyles determine what makes an item luxurious. I also think that since an increasing number of people are now able to afford luxury items, people are looking for brands to become more inclusive, democratic and diverse. And, brands are responding to this by adapting to their clients’ needs.
“In the last few years, the growth of social media has rapidly changed the perception of what classifies as a luxury product or brand. Anyone who has access to social networking sites has the ability to craft the perception of any brand by sharing their interpretations and experiences relating to it, and this has a far-reaching impact on how others perceive it.”
Please share one of your most luxurious experiences so far…
![helloin1912_article_068_01_02](https://article-imgs.scribdassets.com/6fidtzkbeo7pycsj/images/fileNOBM78R2.jpg)
‘Recently, I was invited to Domenico Dolce’s private residence in New York to view the Alta Moda and Alta Gioielleria collections. It was an incredible experience to learn more about the craftsmanship and inspiration behind the collections. It was also an added bonus to experiment trying on my favourite items
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