forever young
Mar 22, 2020
3 minutes
BY GRACE O’NEILL
![elleaus2004_article_126_01_01](https://article-imgs.scribdassets.com/4sp5k99xkw7t079h/images/fileYL7J8PIX.jpg)
a fashion landscape where a hot new Instagram brand seems to pop up every five minutes and the shelf life of trending pieces has been reduced to three or four months (or sometimes a mere matter of weeks), it feels like style fatigue is at an all-time high. And with a growing push for conscious consumption, the fashion industry is now craving something a little more, well, classic. It’s in this spirit that revered heritage brands – such as storied Italian house Tod’s – are thriving.
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