Social initiative with economic spin-off

after getting fed up with the poor state of the Black River, which flows past Observatory and parts of the Cape Flats on the Cape Peninsula, Georgia McTaggart in 2018 launched Help Up – an initiative aimed at cleaning river pathways while creating jobs for the unemployed.

McTaggart, who is an efficiencies consultant, started by self-funding the initiative and now relies on crowdfunding to finance clean-up operations across the peninsula. “People pledge R150 and more on the BackaBuddy platform and we then