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  • Finweek - English

    The future of sport

    May 14, 2021 3 minutes
    By Johan Fourie

    one of my favourite sporting memories is watching live Fifa World Cup games in 2010. Nothing could match the exhilaration of game day, the trip to the stadium, the singing of the national anthems, the buzz of the vuvuzelas, the goals, the banter, the cheering. Or could it?

    As Covid-19 hit, sport was one of the first industries to shut down. To find out just how much this had changed the sports industry, I asked , a management consulting firm based in Barcelona dedicated to helping sports clubs and associations

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