How to convert your favourite yummy yoga recipe into a fabulous retail product

There are folk who will look at a tin of chickpeas and see nothing more than proto hummus, and there are people who can take the contents of that same can and briefly splash incredible flavours across the roof of your mouth like a cheffy Michelangelo. Of course, there are many fantastic recipes that don’t involve tinned legumes, and some of them have the potential to become household favourites. If you have such a recipe and you’re thinking of sharing it with the world (for money, obvs), be prepared for a long journey. It takes time to travel from kitchen stove to supermarket shelf.

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