Woman NZ

Alicia Keys at 40

Alicia Keys is, entirely unintentionally, giving me a therapy session. Listening to her dulcet tones over our hour-long Zoom call – with her scraped-back bun, thick-rimmed glasses and the perfectly serene backdrop of her Californian home – is more soothing for the soul than reading a dozen self-help books. Just as well, then, that the global superstar has packaged up her version of selfcare for the masses, in the form of her new rituals-based beauty line called Keys Soulcare.

It’s been emotional – not least because we first speak on Inauguration Day for President Joe Biden and Vice President Kamala Harris, who Alicia joined on the campaign trail in October last year. “I’m very excited about Kamala,” she tells me, with warmth and familiarity. “She has something special, so this is hopefully some form of progression.”

It’s not all gushing praise, though. “I try to keep a level head when it comes to politics,” Alicia adds. “It’s designed to not necessarily be as progressive as we want it to be, but we are the ones that shift the culture and that’s what I love. The change is in our hands.”

In her 25-year career, Alicia has certainly helped

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