Power to the People
Emmett and Ethan Smith are on a mission to change the way you think about the electricity that powers your house—to think about it as a local good, like something you buy at the farmers’ market, something rooted in Adirondack history, and something that can save the planet.
“You’re actually making this conscientious decision about who is putting that energy into the grid on your behalf,” says Ethan. Your lights and washing machine and laptop could be powered by a multinational conglomerate or a local firm, using coal
