SENIOR SERVICE

an Jago’s press coverage over the years, perhaps to his annoyance, has referenced one poor naval pun after another. Yes, he served in the Royal Navy for nine years, but that doesn’t mean a journalist needs to talk of ‘plotting a course’ in his career or ‘navigating tricky waters’ when he starts new roles. Time in the military is not exactly a Gilbert & Sullivan operetta; instead, it applies skills that the broader luxury industry would do well to employ more often. Dan is the Chairman and Chief Executive of Purdey, the most august of not just the country sports labels