NZ Marketing

LIFE’S LESSON

Demonstrating diversity as a marketing manager across multiple disciplines and industries has been my career focus. Over the course of my 20-year career I have come to realise that in order to be successful in this, one needs to have knowledge of so much more than just your immediate area of practice. And, to be a successful people manager and an effective leader requires both practice and knowledge. It’s not all instinctual.

In pursuit of this ever-changing, ever-growing knowledge base, a year ago I embarked on an academic journey that

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