“We’re trying to get customers for our brands for life—not just one time and then you go out and talk shit because it wasn’t very good. We want to be like, ‘Yo, have you tried this shit? It’s so fucking fire!’”
– Scott
IF YOU’VE PAID ANY ATTENTION TO WHAT’S happening in the California cannabis scene over the past few years, you’ve likely already heard of Wizard Trees. Hell, you don’t even have to be in California to have heard the good word. Known for growing some of the most popular strains of recent years, like RS-11, notably popularized by the street-savvy Doja Pak, and its latest adaptation, Zoap, both of which were bred by longtime partner DEO Farms, the cultivation skills at Wizard Trees are hard to ignore.
The brainchild of Scott, a true Los Angeles local who has been cultivating high-grade cannabis for around eight years, Wizard Trees is the product of trial and error and putting in the work. While most brands today are focused on volume and scale, for Scott, the bar to wear his logo is constantly elevating. If it’s not beautiful, if it’s not terpy, it’s just not Wizard Trees.
In the year since I’ve started talking to Scott