PRANCING HORSE OF PRACTICALITY
Firstly, let’s get the pronunciation right because this is one of those rare occasions where Ferrari hasn’t just slapped three numbers to their new model, called it a day and gone to the local pizzeria. Instead, Ferrari’s first crossover needs a name that is as unique as the car it represents with four syllables to curl your tongue around.
On paper it’s written as Purosangue but Pur-Oh-San-Gway - the Italian word for thoroughbred - is actually how it’s said. And you’re likely to be saying it a lot in the coming months around every barbeque or car meet because it could totally transform the company in
