Mary McNamara: Elon Musk's Twitter and the con of online media

Before we get into Elon Musk and his bizarre attempt to drive everyone of any prominence off the website he now owns, let us breathe deeply and remember that most people, celebrated or not, are not on Twitter.

I realize Musk is the richest man in the world and so anything he does is of interest to those who aspire to make wild amounts of money. Still, it's good to keep in mind that whatever he plans for the so-called social media site he just purchased really won't be that big a deal — since only 23% of American adults use it (and 25% of those are responsible for 97% of the posts.)

If you want some comps, 23% of American adults also plan to quit their jobs within 12 months, are having absolutely no sex, meet the , (intentionally or not) and