LEARNING ABOUT CANNABIS FOR THE FIRST TIME can be daunting. While canna-curious consumers can scour the internet in search of general tips on how to start using cannabis, nothing really beats hands-on guidance from a trusted source. Which is why Lexi Kafkis created New Rituals as an essential resource for new consumers, where she acts as a guide to educate and mentor those who want to try cannabis but aren’t sure where to start.
Kafkis’s experience as a certified cannabis health coach, yoga instructor, as well as freelance creative director and brand strategist, led her to two important realizations. First, that cannabis has
