The new movie “ Air “ is technically about a shoe. There is nothing especially extraordinary about this shoe. As the Q-like Nike designer Peter Moore (Matthew Maher) explains, the last significant change to footwear was made some 600 years ago when the decision was made to differentiate the right and left feet. The Air Jordan is, at the end of the day, just another shoe.
No one coos about how comfortable it is. No one waxes poetic about its performance enhancing abilities
