▶ SIX YEARS AGO, Havells India acquired the consumer durables business of Lloyd Electric. It marked the entry of the Noida-headquartered electricals major—which earns half of its revenues from cables & wires and switchgear sales—into India’s burgeoning ₹1 lakh crore consumer durables market.
Since then, the company’s persistent focus on expanding its footprint in the consumer durables business and B2C operations has propelled it to the forefront of India’s white goods market. As a result, Havells’s portfolio is more evenly distributed between its B2B and B2C operations than earlier. In fact, it’s the consumer business—under the Lloyd brand—that is
