Evening Standard

When does The Apprentice 2024 start? How to watch season 18 and meet the candidates

Source: BBC / Fremantle Media / Ray Burmiston / PA

The Apprentice is back for an 18th season, in which 18 candidates will battle it out to win Lord Sugar’s £250,000 business investment.

The candidates will go head to head across a series of challenges, with one candidate describing themselves as a "selling machine", and another who made a pact with themselves to be a millionaire when they were just 13.

Lord Sugar will be joined by Baroness Karren Brady and Tim Campbell, who will help him find his next business partner and, of course, decide which candidate to fire every week.

Series one winner Campbell is replacing fan favourite Claude Littner, so he has big shoes to fill.Speaking on the candidates, Lord Sugar said that his own staff sit in on casting calls and help avoid candidates who are only hungry for fame.

The entrepreneur told the BBC that it was a concern that some people apply for the show hoping only for a profile boost.

"That's why the production company that's been making this thing for 18 years, and

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