Nationwide ad starring Dominic West is ‘misleading’, watchdog says
by Daniel O'Boyle
Apr 02, 2024
2 minutes
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The ads watchdog has banned an advertisement from building society Nationwide - in which Dominic West portrays a greedy banking boss - as it ruled the UK’s top building society was “misleading” about branch closures.
The advertisement attracted 282 complaints to the (ASA), likely enough of 2024, including a complaint from high-street .
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