More people are making ‘no-buy year’ pledges amid overspending or climate concerns
Young adults are increasingly pledging to make 2024 a “no-buy year” amid cost-of-living and climate crisis concerns.
From Brooklyn to San Diego, young adults have decided to take frugality to a new level, from refusing to buy new clothes to swearing off sugary drinks. This is a part of the popular challenge that encourages people to enter a “no-buy year,” in which they choose to spend their money only on necessary purchases.
The no-buy challenge consists of self-imposed rules: participants must pledge to stop buying non-essential items, be they unneeded shoes, additional beauty products or other impulse buys for a set amount of time.
A few years ago, the challenge began as a blogged-about experiment in budgeting and mindful spending. Eventually, it gained traction on group where people share their experiences having 51,000 members. The challenge has since become widespread on , in which a community of accountability has grown as more people post videos of their journeys and seek support from their fellow participants.
