or care about books.” This was a message Michelle Herrera Mulligan often heard among colleagues when she began working in publishing more than twenty years ago. The assumption startled Mulligan because it contradicted what she had grown up witnessing in her Mexican neighborhood outside Chicago, where Latinx businesses flourished and many people were well-read. Another comment Mulligan regularly heard in the New York publishing scene: “That market is too niche to appeal to our audiences.” In response she spent years building a successful career centering Latinx readers. The founding editor in chief and a founding editor of magazine, Mulligan joined Atria Books, a division of Simon & Schuster, in 2018 and went on to publish titles there by Reyna Grande, Gabrielle Lyon, Vanessa Marin, Chiquis Rivera, and other acclaimed authors.
