![](https://article-imgs.scribdassets.com/hdamgvvb4cnw587/images/fileVXCTT58J.jpg)
Of the Big Tech giants that dominate share market valuations and media headlines, Amazon is the one I have the least to do with. I’ve a subscription to Audible, Amazon’s audiobook subscription service, and regularly buy e-books through the site to read on my ageing Kindle. I love both services. But Amazon isn’t the e-commerce force in New Zealand it is elsewhere in