PGA TOUR ENTERTAINMENT FIRST SET UP ITS HEADQUARTERS at the World Golf Village in St. Augustine, Fla., in 1997. At the time, the state-of-the-art 35,000-square-foot facility was home to one studio. But over the past 30 years, technology has advanced exponentially and so has the PGA TOUR—creating an increasing demand from fans for innovative ways to experience the game.
To produce storytelling on par with this elevated era of golf, the TOUR has fast-tracked an expansive infrastructure upgrade that includes two arms: PGA TOUR Studios and PGA TOUR Fleet.