Recently I was lucky enough to be invited to Madrid to take part in the global media drive for the new Polestar 3 electric vehicle. The trip was based around the car’s sound system, which is not only a new offering from Bowers & Wilkins but also a system that supports Dolby Atmos Music from compatible streaming services.
As part of the trip, I visited a Dolby studio on the outskirts of Madrid where Atmos content is mixed for music and movies. While there, I was able to experience the format from behind the mixing desk with the help of sound