If there’s one place outside of France where the Olympic buzz is equally palpable, it’s likely to be Yiwu, Zhejiang Province, in east China.
Known as the global capital of small commodities, Yiwu has become a main supplier of many of the items at major sports events worldwide. In Yiwu’s markets, astute merchants, keenly attuned to the rhythms of global sports mega-events, sprang into action well ahead of time, ready to meet the soaring demand for everything from sportswear and souvenirs to the disposable cups used in stadiums…
Prepared for action
Lin Daolai, a merchant operating within Yiwu
