Sales of no and low alcohol boom as football fans ’embrace moderation’
by Josie Clarke
Jul 04, 2024
2 minutes
![](https://article-imgs.scribdassets.com/6i8rcmefwgcqeede/images/fileEFUXV767.jpg)
Sales of no and low alcohol – as well as pickles – have soared since the start of the Euros, suggesting fans are “embracing moderation”, according to supermarkets.
said sales of no and low alcohol spirits had increased by 20% since the start of
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