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Audiobook43 minutes
Sales Mastery: Share the Benefit
Written by Eric Lofholm
Narrated by Eric Lofholm and Ken Burke
Rating: 5 out of 5 stars
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About this audiobook
In this course you will learn techniques and strategies on how to bring the benefits to life in your sales presentation. A common statement in sales is that people buy you. Although I believe being likeable is very important in sales, what people buy are benefits. People do things for self-serving reasons. After going through the course you will have the techniques you learn for the rest of your sales career.
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Titles in the series (10)
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