My own story makes me different from other people! Story wins the specs, rather than the same plain specs as others, suggests a strategy for success in employment through my own 'story' that can differentiate and trust others. Recognize the importance that stories contribute to employment and society, and explore the eight core competencies that shape the story, including communication, teamwork, and creativity, and how to construct your own story in ten steps. It also suggests specific action strategies to help individuals achieve their careers, career strategies, and career management.