Beginner's Guide to Information Marketing: Your First PDF Report
2/5
()
About this ebook
Learn How to Create Your First PDF Report, Step by Step
Wishing you could wake up having orders in your email inbox and the freedom to take longer vacations because you had a second source of income? Learn step by step how to make this happen.
Doing anything new for the first time is intimidating. So don't try to write your first downloadable report and put it up for sale through trial and error. Discover how to do it right, so it brings in income whether you're at your desk, playing with your kids or basking on the beach.
This concise ebook offers a practical, easy-to-follow explanation of the following:
* Nine benefits of selling PDF reports
* Nine advantages and two disadvantages of the PDF format, compared to other information publishing options
* Choosing a saleable topic
* Crafting an irresistible title
* Painlessly writing and formatting the contents
* Converting the document to PDF at no cost
* Deciding on the price
* Setting it up for sale and immediate download
* Understanding how you receive the payment
* Six powerful ways to attract buyers for your report
* A sample press release you can use as a model
And each of the above steps can cost you nothing - that's right, $0!
Author Marcia Yudkin is a veteran information marketer, having published her first newsletter at the age of 11. She has published 16 conventional books, including a Book-of-the-Month Club selection and another featured on the Oprah Winfrey Show, and countless audio products and PDF reports.
Creator of the Launch Your Information Empire course and nine other multimedia home-study courses, she is known for presenting simple, honest entrepreneurial and marketing advice.
Marcia Yudkin
Creative marketing expert Marcia Yudkin has an unparalleled ability to find the right words for a message, an unusual angle to get folks to pay attention, and the promotional strategy that pays off handsomely for her clients. Her 16 books include 6 Steps to Free Publicity, Persuading on Paper, Web Site Marketing Makeover, Meatier Marketing Copy and Freelance Writing for Magazines & Newspapers, a Book of the Month Club selection. Marcia's articles have appeared in hundreds of magazines, including the New York Times Magazine, TWA Ambassador, USAir Magazine and Business 2.0. For eight years running, she served as an official site reviewer for the Webby Awards and has helped judge the Inc. Magazine Small Business Web Awards. She has been featured in Success Magazine, Entrepreneur, Home Office Computing, Working Woman, Women in Business, dozens of newspapers throughout the world and four times in the Sunday Boston Globe, as well as on National Public Radio. Her clients range from grizzled entrepreneurs to nervous newly self-employed professionals, from software publishers and ecommerce startups to media companies, associations and independent educational programs. Marcia Yudkin holds three Ivy League degrees, including a Ph.D. in the humanities.
Read more from Marcia Yudkin
The Sound Bite Workbook: How to Generate Snappy Tag Lines, Scintillating Interview Quotes, Captivating Book or Article Titles, and Irresistible Marketing or Publicity Handles Rating: 0 out of 5 stars0 ratingsStrategic Marketing: Insights on Setting Smart Directions for Your Business Rating: 5 out of 5 stars5/5Meatier Marketing Copy: Insights on Copywriting That Generates Leads and Sparks Sales Rating: 5 out of 5 stars5/5Freelance Copywriter: Top 10 Ways to Get Your Copywriting Business Off the Ground Rating: 4 out of 5 stars4/5No-Harm Marketing Ethics: How to Attract Customers and Sell So You Still Like Yourself in the Morning Rating: 5 out of 5 stars5/5All About Offers: Ignite the Urge to Buy Rating: 0 out of 5 stars0 ratingsPricing for Entrepreneurs: Strange Truths About Money in Business Rating: 0 out of 5 stars0 ratingsPublicity Tactics: Insights on Creating Lucrative Media Buzz Rating: 0 out of 5 stars0 ratingsMarketing for Introverts Rating: 5 out of 5 stars5/5Marketing With Postcards: Top Ten Ways to Use Postcards to Promote Your Business Rating: 5 out of 5 stars5/5The Marketing Attitude: Insights That Help You Build a Worthy Business Rating: 0 out of 5 stars0 ratingsBeginner’s Guide to Information Marketing: Your First Kindle Ebook Rating: 0 out of 5 stars0 ratingsMarketing With Teleseminars: Power Strategies Rating: 0 out of 5 stars0 ratingsTo the Rescue! 33 Keys to Thriving During a Recession Rating: 0 out of 5 stars0 ratings
Related to Beginner's Guide to Information Marketing
Related ebooks
High Response Sales Letter Rating: 0 out of 5 stars0 ratings10 Ways To Screw Up An Ad Campaign: And How to Create Ones That Work Rating: 0 out of 5 stars0 ratingsAffiliate Authority Rating: 4 out of 5 stars4/5How to Write, Produce, and Profit from Print Newsletters Rating: 5 out of 5 stars5/5The Copywriters Guide To Making Money Online Rating: 0 out of 5 stars0 ratingsThe Email Money Manifesto Rating: 5 out of 5 stars5/5How to Write magic Words that Sell: An Easy Guide to Attract Customers Rating: 0 out of 5 stars0 ratingsNew Copywriting Secrets That Compel People To Buy And Land You Clients Effortlessly Quickly Rating: 0 out of 5 stars0 ratingsNo-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing Rating: 5 out of 5 stars5/5Sales Funnel Authority: Discover The Secrets To Creating A Sales Funnel Rating: 5 out of 5 stars5/5Everything You Need To Know About Fiverr Rating: 0 out of 5 stars0 ratingsKiller Copywriting, How to Write Copy That Sells Rating: 0 out of 5 stars0 ratingsCreating Great Newsletters: A Quick and Easy Introduction Rating: 0 out of 5 stars0 ratingsWrite Great Ads: A Step-by-Step Approach Rating: 3 out of 5 stars3/5Connect with Influencers and Potential Clients Using LinkedIn: Real Fast Results, #95 Rating: 0 out of 5 stars0 ratingsFunnel Hacks for Authors (Vol. 1): Turn Your Book into a List-Building, Money-Making, Client-Getting Machine Rating: 0 out of 5 stars0 ratingsBecome a Copywriting Expert Rating: 0 out of 5 stars0 ratingsAddictive Content Marketing: Drive Demand, Maximize Traffic, Sales, and Brand Recognition Rating: 0 out of 5 stars0 ratingsStart & Run a Copywriting Business Rating: 5 out of 5 stars5/5Beginner’s Guide to Information Marketing: Your First Kindle Ebook Rating: 0 out of 5 stars0 ratingsInformation Products Creation and Marketing Rating: 0 out of 5 stars0 ratingsMoney Making Marketing: Finding the people who need what you're selling and making sure they buy it. Rating: 0 out of 5 stars0 ratingsAdvanced Guide to Information Marketing: Multiply Your Profits by Repurposing Content Rating: 0 out of 5 stars0 ratings30 Maximum Conversion Rate Tips: Increase Your Sales Copy's Conversion Rate By Making Minimum Changes That Deliver Maximum Impact Rating: 0 out of 5 stars0 ratingsWriting Effective Sales Letters to Supercharge Your Marketing Rating: 0 out of 5 stars0 ratings16 Secrets For Writing Emails Faster Rating: 0 out of 5 stars0 ratings
Finance & Money Management For You
Capitalism and Freedom Rating: 4 out of 5 stars4/5The Great Reset: And the War for the World Rating: 4 out of 5 stars4/5Set for Life: An All-Out Approach to Early Financial Freedom Rating: 4 out of 5 stars4/5The Intelligent Investor, Rev. Ed: The Definitive Book on Value Investing Rating: 4 out of 5 stars4/5The Psychology of Money: Timeless lessons on wealth, greed, and happiness Rating: 5 out of 5 stars5/5Principles: Life and Work Rating: 4 out of 5 stars4/5The Richest Man in Babylon Rating: 4 out of 5 stars4/5The Great Awakening: Defeating the Globalists and Launching the Next Great Renaissance Rating: 4 out of 5 stars4/5Financial Words You Should Know: Over 1,000 Essential Investment, Accounting, Real Estate, and Tax Words Rating: 4 out of 5 stars4/5Quiet Leadership: Six Steps to Transforming Performance at Work Rating: 4 out of 5 stars4/5The Total Money Makeover by Dave Ramsey: Summary and Analysis Rating: 4 out of 5 stars4/5The 7 Habits of Highly Effective People: 15th Anniversary Infographics Edition Rating: 5 out of 5 stars5/5Just Keep Buying: Proven ways to save money and build your wealth Rating: 5 out of 5 stars5/5Buy, Rehab, Rent, Refinance, Repeat: The BRRRR Rental Property Investment Strategy Made Simple Rating: 5 out of 5 stars5/5Wealthology: The Science of Smashing Money Blocks Rating: 3 out of 5 stars3/5Good to Great: Why Some Companies Make the Leap...And Others Don't Rating: 4 out of 5 stars4/5How to Make Money in Stocks: A Winning System in Good Times and Bad, Fourth Edition Rating: 5 out of 5 stars5/5Dollars and Sense: How We Misthink Money and How to Spend Smarter Rating: 4 out of 5 stars4/5Family Trusts: A Guide for Beneficiaries, Trustees, Trust Protectors, and Trust Creators Rating: 5 out of 5 stars5/5Capitalism: A Ghost Story Rating: 4 out of 5 stars4/5All Your Worth: The Ultimate Lifetime Money Plan Rating: 5 out of 5 stars5/5The Tax and Legal Playbook: Game-Changing Solutions To Your Small Business Questions Rating: 3 out of 5 stars3/5The Book on Advanced Tax Strategies: Cracking the Code for Savvy Real Estate Investors Rating: 4 out of 5 stars4/5
Reviews for Beginner's Guide to Information Marketing
2 ratings0 reviews
Book preview
Beginner's Guide to Information Marketing - Marcia Yudkin
Beginner’s Guide to Information Marketing:
Your First PDF Report
by Marcia Yudkin
Author, 6 Steps to Free Publicity and 15 other books http://www.yudkin.com/
Smashwords Edition
Smashwords Edition License Note
All rights reserved. Please obtain written permission before reprinting, duplicating or distributing this ebook, in whole or in part.
Contents
Introduction: Creating and Selling Your First PDF Report
The Benefits of Selling Reports
Pros and Cons of the PDF Format
Don’t Let These Mistakes and Misconceptions Stop You
What You Can Write About
Creating and Selling Your Report in Seven Steps
Sample Press Release for a PDF Report
Common Questions (and Answers) About PDF Reports
About the Author
Related Resources
Introduction: Creating and Selling Your First PDF Report
Imagine waking up, checking your email and finding a notification of a sale to someone whose name you do not recognize – someone who lives halfway around the world. Your product is being read by that stranger, and that person’s money is heading to your bank account. What a world we live in today! That’s a moment you will not soon forget… your first bit of while-you-sleep income.
It’s not as difficult or complicated as you might think to create a report strangers will want to buy and to set it up so interested people can find it and purchase while you have your mind on something else. Indeed, before you know it you’ll be regularly receiving you’ve-got-a-sale notifications while you are sleeping, working or having fun. This can make an awesome difference in your lifestyle and mindset.
My name is Marcia Yudkin, and you might say I got my start as a self-publisher at the age of 10, when I conceived of a family newspaper and painstakingly typed and drew it on mimeo masters, which my mother used to make purple-ink copies at the school where she worked. Self-promotion came early to me too, when I read poems I had written on a local TV show, where I had to stand on a wooden box to reach the microphone. But the technical parts of getting products out to the world in the Internet age never came easily to me and involved a lot of trial and error.
This ebook distills the lessons I’ve learned and taught about how to get a roaring start in creating and successfully selling a PDF report. Follow the steps and you won’t need to get your hands dirty with purple ink, embarrass yourself with clumsy online glitches or suffer the disappointment of proudly putting up something for sale that no one buys. Instead you’ll