Start With Why - Summarized for Busy People: How Great Leaders Inspire Everyone to Take Action: Based on the Book by Simon Sinek
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About this ebook
Simon Sinek started a movement in 2009 helping people become inspired at work and inspire people around them. Since then, he has inspired millions of people with his idea—including more than 28 million people who have watched his TED Talk which is the third most watched TED talks of all time.
Sinek asks an essential question: Why do some people and organizations become more innovative, influential, and profitable than others? Why do some companies have greater loyalty from their customers and employees? Even among successful ones, why are so few able to repeat their success?
People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had one thing in common—they started with WHY. They discovered that people can’t buy a product, service, movement, or even idea unless they understand the WHY behind it.
Start with Why shares how leaders—those who have the greatest influence in the world—think, act, and communicate in the same way. And it’s the opposite of what everybody else does. Sinek calls this concept the Golden Circle and it explains how organizations are built, movements are led, and people are inspired. And it starts with WHY.
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Start With Why - Summarized for Busy People - Goldmine Reads
START WITH WHY
Summarized for Busy People
How Great Leaders Inspire Everyone to Take Action
Based on the Book by Simon Sinek
Goldmine Reads
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TABLE OF CONTENT
START WITH WHY
ABOUT THE AUTHOR
ABOUT THIS BOOK SUMMARY
INTRODUCTION: Why Start with Why
PART I: A World that Does not Start with Why
PART II: An Alternative Perspective
PART III: Leaders Need a Following
PART IV: How to Rally Those Who Believe
PART V: The Biggest Challenge is Success
PART VI: Discover Why
QUICK BOOK SUMMARY
Do you want to manipulate or to inspire?
The Golden Circle
Gut Decisions
Building Trust
Finding Support
Action Plan
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ABOUT THE AUTHOR
Simon Sinek trains leaders and organizations—from members of Congress to foreign ambassadors, from small businesses to corporations—on inspiring people. He is an optimist who shared the power of why. He wrote two books, Start with Why and Leaders Eat Last, which is frequently quoted by national publications. He regularly shares some words of inspiration on Twitter @simonsinek.
ABOUT THIS BOOK SUMMARY
This book summary serves as a guide to Simon Sinek’s Start with Why. No text of the actual book is included, so if you prefer, you may purchase a copy before you proceed.
This guide includes a summary of how Simon discovered the Golden Circle and how interconnected it is with the biology of human behavior. He shares his own experience and shows the importance of the Golden Circle in your life as an individual and as part of an organization.
INTRODUCTION: Why Start with Why
There is a pattern, naturally occurring in a thought process and it provides leaders the capacity to encourage and empower the people around them. Natural-born leaders could go into the international world with a natural instinct to inspire people. However, this is