The Simple P&L System eBook: How to Leverage Your P&L Like an MBA
By Robert Green
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About this ebook
The Simple P&L System helps small business owners know what to look for in their P&L and how to leverage the secrets within the P&L like an MBA to grow their business.
You will learn exactly what questions to ask to gain strategic insight into how to grow your leads, conversion rate, increase revenue and decrease expenses. Plus you will learn how to build trust, reduce chaos, and focus on compounding incremental improvements to build a wealth building vehicle for the future.
Robert Green
He is the father of three children along with his wife Ana, a worshiper from an early age, as well as a composer, writer, and vocalist of the musical group Barak, nominated for the Latin Grammy with his album "Generación Radical" (Radical Generation). He founded the Green Music record house. He was born in Santo Domingo, Dominican Republic and congregates in the church "Tabernáculo de Adoración" (Tabernacle of Worship).
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The Simple P&L System eBook - Robert Green
The Simple P&L System™
How to Leverage Your P&L Like an MBA
The information in this book contains business strategies, marketing methods and other business advice that, regardless of referenced results and experience, may not produce the same results (or any results) for you. Robert Green, MBA makes absolutely no guarantee, expressed or implied, that by following the advice or content available from this book you will make any money or improve current profits, as there are several factors and variables that come into play regarding any given business. Primarily, results will depend on the nature of the product or business model, the conditions of the marketplace, the experience of the individual, and situation s and elements that are beyond your control. As with any business endeavor, you assume all risk related to investment and money based on your own discretion and at your own potential expense. By reading this book, you assume all risks associated with using the advice given, with a full understanding that you solely, are responsible for anything that may occur as a result of putting this information into action in any way, and regardless of your interpretation of the advice. You further agree that Robert Green, MBA its affiliates, subsidiaries, officers, and agents, cannot be held responsible in any way for the success or failure of your business as a result of the information provided. It is your responsibility to conduct your own due diligence regarding the safe and successful operation of your business. Always seek the advice of a professional when making legal, financial, tax or business decisions.
All products and services by Robert Green, MBA are intended to provide prospective purchasers with general business strategies, marketing methods and other general advice for business development and training. At no point is Robert Green, MBA soliciting anyone to enter into a new business nor is it representing, either expressly or by implication, that it will provide locations for a business, provide outlets, accounts, or customers or purchase any of the goods and services made by the purchaser.
The products being offered through this book are packages of informational tools to help you learn about business growth strategies.
Copyright © 2021 Robert J. Green All rights reserved under all Copyright conventions.
Printed in the United States of America
First Printed Edition, 2021
Digital EBook Edition, 2022
ISBN: 978-1-6780-1339-4
Imprint: Lulu.com
No part of this book may be reproduced, stored in a retrieval system, or transmitted by any means, electronic, mechanical, photocopying, recording, or otherwise without written permission from the author.
DEDICATION
This book is dedicated to my wife, Lisa, for supporting me through all my wild business ideas and running our home in a way that has allowed me to chase my dreams.
This book is also dedicated to all the small business owners who are building their purpose driven life and business to the fullest with the clarity and conviction of the leader they are meant to be.
ACKNOWLEDGMENTS
There are a lot of people that have helped me to write this book and share my stories with you. From business leaders, educators, and mentors over the years.
I’ve tried to give credit to the original sources, when possible, but some of these people may have been left out. So, I want to mention a few of the amazing people who have mentored, inspired and/or trained me, in no particular order.
My friend and leadership mentor Lieutenant Colonel Paul Trapp (Ret.), Kathleen Register of WeVenture at the Women’s Business Center at Florida Institute of Technology. Professors Dr. Greg Matheson, Ph.D., Dr. Benjamin Rockmore, Dr. Ken White, Dr. Ronald Michaels, and my first business mentors my grandfather Jasper H. Green, and father Ronald C. Green who showed me everything about the family grocery business in the beginning.
Table of Contents
INTRODUCTION
GROWTH STRATEGIES
THE ONE THING
PERFORMANCE IMPROVEMENT
THE PROFIT AND LOSS STATEMENT
THE SIMPLE P&L SYSTEM™
STRATEGIES TO GROW REVENUE & PROFITS
UNDERSTANDING NET PROFITS
THE COMPOUND EFFECT
MILLION DOLLAR GOALS
SO WHERE DO YOU GO FROM HERE?
ABOUT THE AUTHOR
OUR SERVICES
INTRODUCTION
Get the fundamentals down and the level of everything you do will rise
— Michael Jordan —
Have you ever built something, a workbench, chair or table for example, or baked goods, a piece of jewelry, or art, a piece of music, recorded a song or something that you made so that you might sell it, or pass it along through the generations of your family in hopes that it will continue to grow in meaning and value?
Starting and operating a business is much the same in this regard. You build it by hand, from the ground up, and throughout its lifetime, you may experience a range of emotions, from elation and excitement as it first gets stated to the frustrations and anxiety that come during the challenging times. But your business is an asset that has a good chance of becoming an asset you can sell or transfer at some point in the future.
There are only three basic exits from a business. First, is that it can just wither on the vine and die. This is mostly avoidable.
The second is to pass on your asset through time to your heirs. This is noble, but your heirs should have a high degree of competency and ownership interest in the business already.
The third is to sell the business off to an individual buyer or as an acquisition by another company. But to get to this point, your business must be run in a way that demonstrates its potential to generate interest to suiters of all sizes. Of course, the converse to this scenario is to acquire another business.
This book is dedicated to the topic of organic growth strategies, which is essential for strategic growth concepts like mergers and acquisitions, which we will only touch upon briefly, but should be a reasonable goal should you wish to sell your business.
One does not need to have an MBA to operate and manage a business, but there are some skills you should develop to gain better insight into how you steer your business into the future. A future that leads to more financially rewarding and professionally operated businesses will create more value for you personally and professionally over time.
Even though I truly believe we are all talented in a specific area of our business, usually in the fulfillment of our products and services, the business owner must know how to leverage data found