Online Advertising For Start-Ups
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About this ebook
Introducing Online Advertising for Start-Ups. Inside this eBook, you will discover the topics about how to choose a niche to target, how to choose a business name, register a domain, and web hosting, email marketing, how to get traffic through paid advertising, how to integrate social media to grow your business, how to start monetizing and growth hacks and advanced strategies to skyrocket your business.
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Online Advertising For Start-Ups - FABRICIO SANTIESTEBAN
Introduction
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So, you want to get started with internet marketing? As an internet marketer, you’ll be able to earn money from the comfort of your home, with no limit as to how far you can scale and grow your business. It’s highly rewarding, and it’s a skill that you can use to land jobs, or market to other companies, too.
In short, you’ve made a very good decision!
Perhaps you’ve seen friends, or people online who seem to be earning money from the comfort of their home – and doing very well at it indeed. Now it’s time to give it a go yourself!
There’s just one problem: it’s all rather complicated. If you’re not familiar with the world of internet marketing, then you might even be wondering how it’s even possible to earn money online without
selling anything physical! It seems like everyone is promoting eachother and no one is actually shipping any physical products.
Then there is all the jargon: PPC, affiliate marketing, display ads, SEO, SMO, CTR, CPA...
It’s all a bit daunting and it’s certainly not clear how or where to start. Read on then, and we’ll take a look at everything you need to know in order to become a master of internet marketing and to start making lots of money online.
The first step to creating an online business is to choose what kind of online business you want to create. This starts by choosing a niche
– what is the subject matter you will be dealing with?
In this chapter, you will learn how to do this, and you will see how this initial decision goes on to influence every other step.
What is a Niche and Why Does it Matter?
Every site should have a niche which describes the kind of thing that you will be writing about and the people you will be writing it for. Your site might be a 'general' site or a personal blog that
doesn't stick to any particular topic, but even then there will be at least a 'theme' or a feel tying it together. You might write about books, coffee and the city, but that's still a niche in its way and it's one that will attract a very specific type of person.
And knowing and understanding your niche is incredibly important if you hope to be able to make a success of your site. Unfortunately, too many webmasters do not