Discovery Guidebook PR Glossary

By Lilian Sue

Become a PR expert by building on your knowledge of the public relations industry with this powerful companion glossary to The Powerful Publicity Prescription!

You'll learn how to define and harness some of the most popular public relations industry terms to elevate your PR campaigns to the next level, and achieve your goals on a consistent, long term basis in a sustainable way.

The Discovery Guidebook PR Glossary will guide you through common and specific public relations vocabulary, giving you access to expert knowledge, empowering you to take your public relations education to new heights, and positioning you as an industry leader.

• Language: English
• Publisher: Lilian Sue
• Release date: Jun 18, 2024
• ISBN: 9781738329823

Lilian Sue

A love of storytelling and building relationships has been with Lilian Sue her entire life. She was published twice in fiction anthologies before earning her degree in Communications. Through her firm, In Retrospect Writing Services, she has dedicated nearly twenty years to empowering and inspiring creative entrepreneurs and small businesses to gain the confidence to learn how to harness the power of PR and marketing, share their stories with the world, and fulfill their greatest potential. The Powerful Publicity Prescription is her first nonfiction book, with more projects on the way.  Sue lives in Western Canada with her husband. Follow her on Instagram, LinkedIn, and through her newsletter to stay updated on her upcoming events, projects, and for more PR tips.

Book preview

Discovery Guidebook PR Glossary

Lilian Sue

In Retrospect Writing Services

Discovery Guidebook PR Glossary

Copyright © 2024 LILIAN SUE.

All rights reserved. No part of this book may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, without the prior written consent of the publisher, except by a reviewer who may quote passages in a review.

The publisher specifically disclaims any liability, loss or risk which is incurred as a consequence, directly or indirectly, of the use and application of any contents of this work.

This book is not endorsed by or affiliated with any other website or organization mentioned in this book in any way.

ISBNs:

978-1-7383298-3-0(paperback)

978-1-7383298-2-3 (ebook)

Published by In Retrospect Writing Services in Vancouver, BC, Canada

Printed in the USA

1. BUSINESS & ECONOMICS / Marketing / General

2. BUSINESS & ECONOMICS / Public Relations

3. BUSINESS & ECONOMICS / Mentoring & Coaching

Dedication

To my Adam, my source of thoughtful support, never-ending laughter and the reason I’m grateful for everyday.

Contents

1.Introduction: The Power of This Glossary

2.Chapter One: Terms A-E

3.Chapter 2: Terms F-K

4.Chapter 3: Terms L-P

5.Chapter 4: Terms Q-Z

6.Conclusion

7.Acknowledgements

8.About the Author

Introduction: The Power of This Glossary

Inside this companion glossary to The Powerful Publicity Prescription, you’ll learn the definitions of the key industry terms I used inside the book, and receive in depth examples of how each definition can be applied to