20 min listen
350: How to Create an Unstoppable Culture, with Ginger Hardage
350: How to Create an Unstoppable Culture, with Ginger Hardage
ratings:
Length:
40 minutes
Released:
May 14, 2018
Format:
Podcast episode
Description
Ginger Hardage: Unstoppable Cultures
Ginger Hardage is the former senior vice president of culture at Southwest Airlines. She led a team responsible for building and sustaining the organization’s legendary culture and communications enterprise, resulting in 23 consecutive years on Fortune’s list of Top 10 Most Admired Companies in the World.
Key Points
Three Characteristics of an Unstoppable Culture:
Putting people first
Constantly nourishing your culture
Sharing stories relentlessly
Cultures don’t happen accidentally — they have to be managed.
Start with your company values and then hire for those values.
Use peers to help select and interview candidates.
If the leadership team is not fully engaged, employees will be able to tell.
Capture customer stories and share them with your employees.
Set your company vision and expectations, but don’t prescribe how you employees must go about doing it.
Resources Mentioned
Hire Tough Manage Easy* by Mel Kleiman
Unstoppable Cultures
Unstoppable Cultures Fellowship
Exuberant Dancing Airport Employee Will Instantly Make Your Day More Enjoyable
How Southwest Airlines Uses Emotional Storytelling To Connect With Its Customers
Turn the Ship Around* by David Marquet
Related Episodes
Turn Followers Into Leaders, with David Marquet (episode 241)
How to Get the Ideal Team Player, with Patrick Lencioni (episode 301)
The Way to Capture the Power of Moments, with Chip Heath (episode 329)
Discover More
Activate your free membership for full access to the entire library of interviews since 2011, searchable by topic.
Ginger Hardage is the former senior vice president of culture at Southwest Airlines. She led a team responsible for building and sustaining the organization’s legendary culture and communications enterprise, resulting in 23 consecutive years on Fortune’s list of Top 10 Most Admired Companies in the World.
Key Points
Three Characteristics of an Unstoppable Culture:
Putting people first
Constantly nourishing your culture
Sharing stories relentlessly
Cultures don’t happen accidentally — they have to be managed.
Start with your company values and then hire for those values.
Use peers to help select and interview candidates.
If the leadership team is not fully engaged, employees will be able to tell.
Capture customer stories and share them with your employees.
Set your company vision and expectations, but don’t prescribe how you employees must go about doing it.
Resources Mentioned
Hire Tough Manage Easy* by Mel Kleiman
Unstoppable Cultures
Unstoppable Cultures Fellowship
Exuberant Dancing Airport Employee Will Instantly Make Your Day More Enjoyable
How Southwest Airlines Uses Emotional Storytelling To Connect With Its Customers
Turn the Ship Around* by David Marquet
Related Episodes
Turn Followers Into Leaders, with David Marquet (episode 241)
How to Get the Ideal Team Player, with Patrick Lencioni (episode 301)
The Way to Capture the Power of Moments, with Chip Heath (episode 329)
Discover More
Activate your free membership for full access to the entire library of interviews since 2011, searchable by topic.
Released:
May 14, 2018
Format:
Podcast episode
Titles in the series (100)
12: Five Ways to Have Courage to Coach: Welcome to the twelfth episode of Coaching Skills for Leaders. This week's topic: Five Ways to Have Courage to Coach - To reach me with questions, comments, feedback: Visit CoachingforLeaders.com/feedback - by Coaching for Leaders