27 min listen
Social CRM: How Marketing Can Benefit From Social Media and CRM
Social CRM: How Marketing Can Benefit From Social Media and CRM
ratings:
Length:
37 minutes
Released:
Jul 4, 2014
Format:
Podcast episode
Description
Do you want to know more about your customers and prospects so you can serve them better? Are you wondering what social CRM is and how your business can benefit from it? In this episode, I interview Kyle Lacy, director of global content marketing and research at Salesforce ExactTarget Marketing Cloud. He's authored numerous books, including Twitter Marketing for Dummies and Social CRM for Dummies. Show notes: https://www.socialmediaexaminer.com/100
Released:
Jul 4, 2014
Format:
Podcast episode
Titles in the series (100)
Measuring Social Media: How to Determine Your ROI - 26: Are you trying to measure your social media return on investment (ROI)? Do you need to measure the social performance of your business? In this episode, I interview Nichole Kelly, author of How to Measure Social Media and the CEO of Social Media... by Social Media Marketing Podcast