Niching down is scary. It feels like you are saying no to a huge group of people and turning down business. But the truth is when you try to talk to EVERYONE, you end up talking to no one. In this episode I share 9 ways niching down can benefit you, plus I share about four BizChix community members who saw huge growth in their businesses by choosing to serve a specific niche. This episode is sponsored by AWeber.  Thank you for supporting women entrepreneurs! Find out more and get an all access, 60 Day Free Trial at BizChix.com/Aweber!       Thank you Madison Reed for saving women time with your innovative at home coloring kits. Get 10% of your first color kit and free shipping using code BIZCHIX.     Connect with other Female Entrepreneurs   Mentioned in this Episode: Jaime Slutsky - https://virtualsummitTECH.com Lindsay Mason - https://www.frenchknotstudio.com/ Kristen Lander - https://www.fiercelyfueled.com and https://empoweredbyiron.com/ Sheri Gazitt - https://www.teenwiseseattle.com Episodes Mentioned: 263: How to Get More Clients 264: Building a Culture from Day One with Amy Errett of Madison Reed   Book a Strategy Session or apply to Mastermind with Natalie! Click to Learn More.   This content first appeared on BizChix.com/270.