45 min listen
PREVIEW #1: How Airbnb planned its rebrand
FromHigh Resolution
ratings:
Length:
4 minutes
Released:
Feb 10, 2017
Format:
Podcast episode
Description
Launching rebrands is hard. So what was it like the morning after Airbnb launched theirs? Katie walks us through the process used and how the design team was prepared for the world’s reception.
Released:
Feb 10, 2017
Format:
Podcast episode
Titles in the series (52)
#1: Airbnb's Director of Experience, Katie Dill, tells us why Airbnb uses "stories" to design by High Resolution