This week’s conversation is with Bobbi Brown, a beauty industry titan, world-renowned makeup artist, best-selling author and serial entrepreneur.As a professional makeup artist, Bobbi created 10 simple lipsticks that evolved into a global beauty empire.At a time when stark contours and shiny red lips were in fashion, Bobbi designed cosmetics to highlight a woman’s natural look, and introduced Bobbi Brown Essentials in 1991.This line of color cosmetics revolutionized the industry.In 1995, Bobbi Brown Cosmetics was acquired by The Estée Lauder Companies, where Bobbi served as Chief Creative Officer, building a billion-dollar brand.Unwilling to rest on her laurels, Bobbi has returned to her roots as an entrepreneur.Her latest endeavor is EVOLUTION_18, a line of lifestyle-inspired wellness products that launched in the Spring of 2018.What’s been the key to her success?Bobbi just goes for it. She has an optimistic framework and isn’t worried about things not working out.You don’t need to have the slightest bit of interest in makeup to enjoy this conversation – Bobbi is as real as it gets and I hope her authenticity rubs off on you.This episode is brought to you by:Athletic Greens: The most complete supplement for a better you. With 75 ingredients covering 11 areas of health, it gives you the optimum nutrition you need to perform your best, everyday.Receive a free 20-count travel pack of Athletic Greens (valued at $99) with any purchase!Claim here: athleticgreens.com/findingmasteryWHOOP: Get Insight & Analysis into Your Body's Recovery, Strain, & Sleep with WHOOP. Join Now! Waterproof Strap. Monitor Strain. 24/7 Performance Tracking.Your first month of WHOOP FREE with the code FINDINGMASTERY at checkout!Claim here: https://www.whoop.com/findingmastery/Halo Neuroscience: Halo Sport, the first product from Halo Neuroscience, uses Neuropriming technology to improve the brain’s response to motor skill training.  $100 off Halo Sport when you purchase via this Finding Mastery link: http://gethalosport.com/findingmastery