How did a kid who grew up on a farm in Alberta, Canada end up an elite performance coach to Olympic athletes and CEOs?This is the story of today's guest, performance savant and founder The 90 Day Year, Todd Herman.Did Todd get an advanced degree? Nope. Did he write a bestselling book? Again, no. Was he hyper-connected to high-level gatekeepers and influencers? Not unless you consider horses and other farm animals to be conduits to greatness.Then how did he end up the go-to person at the highest levels of sport and business? The answer lies in the same relentless drive that let him launch a packed consulting practice from a cold start by talking his way into speaking 68 times in 90 days.Todd is one of the most focused and productive people we've ever met. He honed his skills over nearly two decades working with many of the top performing athletes in the world, before making a pretty radical shift to online education with the creation of his accelerated productivity training, The 90 Day Year.In this week's conversation, we dive into his upbringing on a ranch in the middle of Canada, with thousands of acres to roam. We explore his jones to leave the ranch at a very early age and his more recent awakening to an unshakeable connection with the land. We talk about his lens on performance and deconstruct that whole 68 talks in 90 days strategy. We also talk about the interplay between elite performance, happiness, preparation and fulfillment.For anyone who has wondered about closing the gap between reality and potential, this is a don't miss an episode!