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171: 7-Figure Online Store in Under a Year Using Facebook Ads

171: 7-Figure Online Store in Under a Year Using Facebook Ads

FromBrilliant Business Moms with Beth Anne Schwamberger


171: 7-Figure Online Store in Under a Year Using Facebook Ads

FromBrilliant Business Moms with Beth Anne Schwamberger

ratings:
Length:
58 minutes
Released:
Sep 12, 2017
Format:
Podcast episode

Description

Oh Friends, I’ve been dying to share this episode with you! Today on the show I’m pleased to welcome Jamie Clinard, who owns the shop Saturday Morning Pancakes. She creates adorable t-shirts for moms and kids inspired by 90s hip hop. You’ll have to head to the show notes to check out Jamie’s hilarious and so adorable shirts. What makes this interview so exciting and so incredible is that by digging into Facebook and Instagram ads last summer, Jamie has taken her business from being a nice hobby ($500-$1,000 a month in income) to hitting $1 Million in sales in March of 2017! She told me she’s on track to do $2.6 Million for her business this year(!!!) Listen Now And, no, Jamie didn’t start teaching others how to grow a business to get these amazing results. She doesn’t have all these hidden revenue streams or $1,000 products she’s selling. She just dug deep and focused on her t-shirt shop. Jamie got busy serving her customers well, finding new customers, creating ads, testing audiences, and scaling what’s working. That’s all she’s done, and she’s hit $1M in sales! When Jamie reached out to me to tell me what a difference Facebook ads have made in her business, I was seriously stunned!!   Now I KNOW Facebook ads work, but to go from a hobby biz to a 7-figure biz in less than a year?! They’re even more powerful than I realized! I hope you will listen to this interview with an open mind. Don’t set up barriers for yourself and think, “well, Jamie must have something special that I don’t.” Or “Jamie just got lucky.” Or “Great for Jamie, but this won’t work for me.” I want you to know Jamie is a SAHM, just like me and just like you. She grew her business in the margins. She was tinkering with ads during naptime and bedtime, and her business started taking off! In fact, after the first month when business really exploded, she had to turn her ads off because she was getting SO much business. She took the time to hire the right employees, set up the right systems, and then she turned the ads back on for massive growth! I hope hearing from Jamie will get you excited at what’s possible when you use Facebook ads to grow your business! 4:00 - A Shop That Started...Thanks To Pancakes! Jamie is also a mom of two kids, a 4-year-old girl and 18-month-old little boy. She worked in gang prevention before she got pregnant. She loved her work, but when she was expecting her daughter, her family decided it was time to pursue something different. There’s so much negativity in the world that Jamie wanted to find an outlet to bring more light and laughter to people. Jamie has always been a fan of 90’s rap and hip hop. In college she created a playlist called ‘Saturday Morning Pancakes’ to crank up every Saturday morning while she made pancakes for her roommates. They were the kinds of songs you just HAD to dance to! So when she thought about a company name, that was the first thing that popped into her mind. She thought about how funny it would be to incorporate hip hop phrases into kids clothing… turning something “tough” into something funny and cute. And it worked! People loved it. Saturday Morning Pancakes has taken off. (Just wait until you hear the behind the scenes!) 7:24 - Best Seller From The Beginning Jamie’s first tee design is actually still her best seller -‘Regulators Mount Up’. The song is so popular and well-known, but the twist of the kid tricycle is just so funny. That’s why Jamie thinks the tee has sold well. 8:40 - Crazy Business Growth...Thanks to Facebook Ads! We’ve been hinting a lot about Jamie’s crazy growth, let’s get to it! Until the summer of 2016, Jamie was doing everything for her business -- from the screen printing and shipping, to the marketing and designing, in her garage - with two kids in the house! Something snapped in Jamie and she wanted more from her business. With that motivation, she started researching Facebook ads, Instagram marketing, and email newsletters. It was pretty overwhelming to tackle all at once!
Released:
Sep 12, 2017
Format:
Podcast episode

Titles in the series (100)

Beth Anne from brilliantbusinessmoms.com interviews mom entrepreneurs who are succeeding in online business. Mom bloggers, Etsy shop owners, Shopify store owners, designers, authors, and course creators are just a few of the creatively brilliant moms featured here. This podcast is all about practical advice from work-at-home moms who are getting things done in the margins - just like you! We're not about big names or fancy accolades here, but instead celebrating big and little wins from mompreneurs who make the most of their day to grow their business at a pace that works for them. We're all about designing online businesses that work around our lives instead of running our lives. Brilliantbusinessmoms.com features tutorial videos to help you grow your business including topics on growing your email list, Facebook marketing, SEO for your Etsy shop or blog, affiliate marketing, building website traffic through Pinterest, outsourcing, organizing your research, and marketing your first online product. Beth Anne won't leave you in the dark with general platitudes like, "don't give up" (you shouldn't). She'll will walk you through all of the practical steps needed to truly be successful in the online business world. As she learns and grows her own online business, she'll share each success and failure with you so that you can learn right along with her. Whether you're brand new to online business, an old pro, or just beginning to think about earning an income online, the Brilliant Business Moms podcast has got you covered!