17 min listen
How Heifer International’s Director of Influencer Marketing and Brand Partnerships Activates Power Players
How Heifer International’s Director of Influencer Marketing and Brand Partnerships Activates Power Players
ratings:
Length:
70 minutes
Released:
Nov 14, 2017
Format:
Podcast episode
Description
Before joining Heifer International, Linda Rogers oversaw the corporate social responsibility arms at two companies you might have heard of: Disney and Coca-Cola. When it comes to corporate partnerships, she’s a seasoned expert that has sat on both sides of the fence—and she’s using her wealth of knowledge to engage influencers. Learn how to identify a strong partner and steward them from start to finish, create ambassadors of your brand, conduct change management, and more.
Released:
Nov 14, 2017
Format:
Podcast episode
Titles in the series (47)
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