If you haven't written a book, I want to convince you. And if you have written a book, I want to help you focus your efforts toward getting the most out of it! This post will share three big reasons you should write a book. I'm not trying to take over Honorée Corder's job and tell you that you must write a book (more from her in episode 104!), but I do want to give you three reasons you should write a book and even break those down into some specific WHYs.  (If you're new around here, I'm all about the WHY.) These three reasons you should write a book are partly reasons...but also just as much goals for your books. Books don't just make money. They can accomplish a few different purposes and sometimes people miss that.  THREE REASONS YOU SHOULD WRITE A BOOK Building Being Known Banking    BUILDING Audience building Empire building   BEING KNOWN Gaining authority Gaining visibility   BANKING Book sales Other product/service sales