117 min listen
Tim Wu and Madeleine Brand | The Attention Merchants: The Epic Scramble to Get Inside Our Heads
Tim Wu and Madeleine Brand | The Attention Merchants: The Epic Scramble to Get Inside Our Heads
ratings:
Length:
81 minutes
Released:
Nov 14, 2016
Format:
Podcast episode
Description
In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. In his new book, The Attention Merchants, Tim Wu, author of the award-winning The Master Switch who coined the phrase “net neutrality,” explores the rise of firms whose business models are the mass capture of attention for resale to advertisers. Wu visits ALOUD for a revelatory look at the cognitive, social, and unimaginable ways that industries feeding on human attention are transforming our society and ourselves.Click here for photos from the program.
Released:
Nov 14, 2016
Format:
Podcast episode
Titles in the series (100)
City of Refuge: The Exiled Writer in Los Angeles by ALOUD @ Los Angeles Public Library